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Internal corporate posters highlighting the power of their assets and different platforms
Youtube Star and Social Media Influencer, Jenna Marbles, posts video content creating a bed for her dog Kermit, made of ISS soap, since he is apparently obsessed with the scent. Irish Spring's brand team reacts and asks for custom gifts to send the blogger's dog.
I created a dog bed basket of product and gifts and personally hand sewed Kermit's name. Days later when received Jenna Marbles post to her social media outlets, bumping up the visibility and likes of the Irish Spring Instagram account.